"Scaling GenAI in financial services: from efficiency to revenue creation" - Powered by Zühlke

This interactive session by Zühlke and AWS will delve into the evolving landscape of Generative AI (GenAI) in financial services, where the focus is shifting from efficiency improvements to scaling and revenue creation.
 
Participants will gain practical insights into the key lessons learned by financial institutions (FIs) as they navigate from proofs of concept (POCs) to broader production use cases in live operations. With a focus on scaling GenAI solutions, the session will also explore how financial institutions can leverage GenAI not just for operational efficiency, but also as a driver for new revenue streams to ensure long-term success in a rapidly evolving landscape.