Adeeb Ahamed is a multifaceted entrepreneur spearheading several companies in financial services, and hospitality. Adeeb began his entrepreneurial journey with the founding of LuLu Financial Holdings in 2009. Since then, he has steered the company into becoming a global financial services conglomerate operating more than 350 branches, with a presence in 10 countries across the Middle East, Indian sub-continent, and APAC regions. Adeeb is also the Managing Director of Twenty14 Holdings, an Abu Dhabi-based holding company with over $650 million invested in luxury hospitality assets around the world. He occupies a number of leadership positions, including on the advisory board of the World Economic Forum's South Asian Regional Strategy Group and the chair of the Middle East Regional Council of the Federation of Indian Chambers of Commerce and Industry.